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Upcycled Denim Installation

CUSTOM MADE INTERIOR PIECE FOR LEVI’S HQ IN PARIS

Levi’s, one of our most beloved clients, commissioned us to create a new interior piece to spice up their HQ in Paris, France. It needed to be huge, eye-catching, and denim.

We decided to make an installation of Upcycled denim, perfectly fitting to the sustainable mission of Levi’s. Made of left-over pieces of Japanese denim we collected at an Amsterdam based denim brand, we created slices up to 8 meters long. The slices were hung over an iron frame, which was drilled in the ceiling. By adding some lights, we put extra emphasis on the different textures of the upcycled denim slices.

With the height of 3,5 meters and located just in front of the entrance, it was most certainly eye-catching.

Upcycled denim

  • Brand: Levi's
  • Location: Levi's HQ, Paris
  • Size in meter: H3,5, W2,25, D,4,5
  • Photography: Hans Jellema / @hansjellema
Levi's

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Blue Print Amsterdam

Blue Print Amsterdam is a creative design studio obsessed by denim and indigo. We are skilled in using the old crafts in a contemporary way, to create unique designs concepts and bespoke handmade textile products. By giving inspiring and creative workshops, we love to share our knowledge and experiences. All this, we do by using only natural and sustainable materials!

Drop us an email at hello@blueprintamsterdam.com


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